Brand Advisory Board
The Content Council Brand Advisory Board is a group of seasoned and innovative brand marketers. Their aim is to help our members understand what brands need to succeed and how to effectively measure results in content marketing.
Brand Advisory Board Chair
John von Brachel, SVP, Content Marketing Executive, Bank of America
Prior to joining Bank of America, John was a Group Managing Editor at Time Inc., where he oversaw the development of a number of custom content programs. Read more>>
As VP, Global Creative and Content Marketing, Beebe lead the creative direction and content marketing strategy for Marriott International’s portfolio of 19 brands in over 80 countries and 4,200+ hotels. Read more>>
Alexa Christon, Head of Global Media Innovations, GE
Alexa Christon has worked on brands such as Pepsi, Yahoo! and Time Warner Cable. Read more>>
Theresa DiMasi, VP, Head of Content / Editor-in-Chief, Weight Watchers International, Inc.
As VP, Head of Content and Editor-in-Chief of Weight Watchers Digital – desktop, mobile, tablet, eCRM -- and Weight Watchers Print – magazine and books --
Theresa DiMasi is responsible for creating and articulating the editorial product vision for content across the U.S. and global markets.
Susan Hilt-Lagos, Vice President, Content and Employment Marketing, Ameriprise Financial
Susan Hilt-Lagos is Vice President of Content and Employment Marketing for Ameriprise Financial, a FORTUNE® 250 company dedicated to helping clients achieve their
goals and dreams for today and tomorrow through comprehensive financial planning. Read more>>
Chris Lorence, Executive Vice President and Chief
Independent Community Bankers of America
Chris Lorence is executive vice president and chief marketing officer. His duties include oversight and management of the organizations marketing and communications department,
which includes political advocacy, social media integration, press relations, and brand management. Read more>>
Stephanie Losee, Head of Content, Visa
Her previous two roles were head of brand content at POLITICO, where she launched their custom content studio, and Managing Editor of Dell, where she directed Dell’s editorial content strategy. Read more>>
Ryan Petersen, Senior Manager, Content Marketing, CDW
Ryan Petersen leads an award-winning content marketing program at CDW, a leading provider of technology solutions for business, government, education and healthcare. Read more>>
Natalie Widdowson, Head of Content Marketing, Individual Investors, T. Rowe Price
Natalie has been developing strategic direct marketing programs that drive customer action for the past 25 years and, for 15 of those years, leading content marketing programs—long before content was a buzzword. Read more>>