Good Housekeeping Presents: The Content Council 2017 Pearl Awards and Winter Conference
Registration is now closed but on-site registration will be available.
We are thrilled to announce our upcoming Pearl Awards and Winter Conference will be hosted by Good Housekeeping at Hearst Tower in New York on Thursday, December 7.
Our team has been working hard to refresh the format of our awards to make the most of our time together and we hope you will be as excited as we are about the new program.
Congratulations to everyone who made the 2017 Pearl Awards Shortlist! Winners will be announced on December, 7th.
What can you expect on the day?
- An exclusive tour of the Good Housekeeping Institute
- A conference program focusing on The Risks and Rewards of Content Marketing Excellence
- The annual Pearl Awards prize giving
- Networking lunch and cocktail reception
12:00pm Registration opens
12:00pm - 2:00pm Lunch and Tours of Good Housekeeping Institute
2:45pm Awards and Rising Star Award Presentation
3:30pm Research Update
3:45pm Panel Discussion - The Risks and Rewards of Content Marketing Excellence
Is it really true that those who risk big can win big? How far do content marketers need to go to achieve stellar results? What are the payoffs to just playing it safe sometimes? And what constitutes risky content creation anyway? We'll ask our esteemed panel of experts.
4:15pm Awards and Best Creative Director Award Presentation
4:45pm Panel Discussion - Cause Marketing
In a time when many things seem in chaos, there is a renewed search for how to do good. There is also a generational shift, as Millennials and Gen Z s want to spend their money with companies that have values that match their own. So how do companies and non-profits fit best into these conversations? Brands of all stripes are wading into cultural conversations with mixed results. Non-profits are upping their games. Come and learn how and when to successfully create value-drive content that resonates with your target audience.
5:15pm Awards and Best Content Director Presentation
5:35pm Panel Discussion - Brand Marketers: An insider’s view of the risks and rewards of content marketing
Members of The Content Council Brand Advisory Board provide an inside look at how brand marketers manage the complex world of content marketing and the demands and pressures of content marketing, changing platforms and the pivot to mobile video.
6:15pm Content Innovator of the Year Award and Caldwell Award Presentation
6:25pm Cocktail Reception
Date: Thursday, December 7
Time: 12:30pm – 7:30pm
Venue: Hearst Tower, 300 W. 57th Street, New York
Member: $650 per ticket
Non-member: $750 per ticket
THE CONTENT COUNCIL REFUND POLICY: The Content Council will refund 100% of an attendee's registration remittance upon receipt of written notice of cancellation received by or before Thursday, November 9, 2017. 75% of your registration fee will be refunded if cancellation is received between Friday, November 10, 2017 and Thursday, November 30, 2017. There are no refunds after Friday, December 1, 2018. Refunds may take up to 10 business days to process.
Flight Discount with Delta
1. Go to www.Delta.com and click on "Book a Trip"
2. Click on the "Advanced Search" link
3. Fill out your departure and arrival information and enter the code NMPN3 in the "Meeting Event Code" box
Fairfield Inn and Suites by Marriott New York Manhattan Central Park
538 W 58th St, New York, NY 10019
$269.00 to $289.00 per night
Rate available 12/07/17 to 12/08/17
To book, contact Oksana Rincon on 212-757-8550, ext. 4604 or email Oksana.email@example.com
THANK YOU TO OUR VIDEO SPONSOR