John von Brachel, Bank of America
SVP, Content Marketing Executive, Bank of America Global Wealth & Investment Management
John von Brachel, SVP, Content Marketing Executive, manages Bank of America’s Content Center of Excellence. In this role, John oversees enterprise-wide content strategy, the integration of content programs across the company and the tracking and measurement of content marketing success. Prior to joining Bank of America, John was a Group Managing Editor at Time Inc., where he oversaw the development of a number of custom content programs. John joined Time Inc. from Individual Investor magazine where, as senior editor, he covered equity investing. Prior to that, John lived in Europe as the Foreign Correspondent for Faulkner and Gray. He earned his Bachelor of Arts in Poetry under David Smith at Virginia Commonwealth University, and is a graduate of New York University’s Master’s in Science Program in Publishing.
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