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Greenville, SC – The Clemson University MBA program and EnVeritas Group are partnering again to bring you a series of Lunch and Learn sessions. During the Fall semester, we invite you to join us at 1 North Main Street in Greenville, South Carolina for a three-part series covering a range of topics to help your business reach its target market more effectively with the latest digital marketing tactics.

The following sessions will take place between noon and 1 pm on the corresponding dates, so make sure you bring your lunch. All sessions are free to the public.

Intro to Content Marketing - Sept. 18, 2014
VP Content Marketing, Joey Hall, will present an introduction to Content Marketing that focuses on its relevance in today’s business world. The presentation will highlight the important components of a successful content marketing strategy, as well as provide attendees with a few tips to help them be successful in their content marketing efforts.

To register for this session, click here.

Visual Social Media – Pinterest, Instagram and YouTube – Oct. 16, 2014
Content Marketing Project Manager, Kathleen Gossman, will present an introduction to visual social media channels and how you can incorporate them in your marketing strategy. It’s no secret. The Internet is a visual place. Learn how channels like Pinterest, Instagram and YouTube can resonate with your target market and help you to more effectively engage them.

To register for this session, click here.

LinkedIn – How to Optimize Your Profile and Company Page – Nov. 20, 2014
Content Marketing Project Manager, Emily Smith, will present an overview of LinkedIn as a networking tool for business people, as well as how it can be leveraged as a marketing tool via Company Pages. During this session you will learn:

1) How to optimize your personal profile for professional gain, and 2) How to optimize your company’s profile to achieve business objectives

To register for this session, click here.

We look forward to seeing you there. If you have any questions, please feel free to content Anthony Gaenzle at agaenzle@enveritasgroup.com or Jamie Patterson at jpatte4@clemson.edu.