GLC selected as integrated media partner for National Multiple Sclerosis Societyâ€™s print, digital and mobile magazine
Northbrook, IL — GLC, a custom media and content marketing agency, is excited to announce selection by the National Multiple Sclerosis Society to produce Momentum magazine, including a redesign, launch of a new companion website, and an interactive custom tablet application developed for the Apple and Android platforms.
“We’re looking forward to leveraging GLC’s expertise and commitment to continuously strengthen and improve Momentum magazine’s accessibility, portability, and value for everyone affected by multiple sclerosis,” said Sherri Giger, Executive Vice President, Marketing, at the National MS Society.
Momentum magazine is delivered to more than 400,000 individuals across the country on a quarterly basis, providing information and resources on a broad array of topics. In addition to MS research information, the magazine provides content and tools that help individuals address the challenges of MS and live their best lives every day. Plans are under way to reshape the content platform and update the design to ensure relevancy and accessibility across the spectrum of traditional and evolving communications channels, such as the website and mobile applications. The redesigned magazine, microsite and tablet versions will launch in September 2013.
“This program allows us to put more than four decades’ worth of experience in healthcare and association custom media to work for a meaningful cause,” said Joe Stella, Vice President of New Business Development for GLC. “The role that the Society and Momentum play in the lives of those living with MS is vital, so we are prepared to bring all of our resources to bear to create a best-in-class integrated media platform for this audience.”
About the National Multiple Sclerosis Society
The National MS Society is a collective of passionate individuals who want to do something about MS now—to move together toward a world free of multiple sclerosis.
The Society helps each person address the challenges of living with MS through their 50-state network of chapters. The Society also helps people affected by MS by funding cutting-edge research, driving change through advocacy, facilitating professional education, and providing programs and services that help people with MS and their families move their lives forward. For more information, visit nationalMSsociety.org.
About GLC Custom Media
Established in 1969, GLC provides print and digital custom media services for clients in the association, healthcare and corporate sectors. Specializing in strategic communications, GLC helps clients engage with their customers and members by delivering media solutions designed to exceed their marketing objectives. Clients include The Conference Board, the Independent Community Bankers of America, UnitedHealthcare, Ohio State University Medical Center, Inova Health System, and the University of Michigan Health System, amongst others. For more information, visit www.glcomm.com.