Good Housekeeping Presents: The Content Council 2017 Pearl Awards and Winter Conference
We are thrilled to announce our upcoming Pearl Awards and Winter Conference will be hosted by Good Housekeeping at Hearst Tower in New York on Thursday, December 7.
Our team has been working hard to refresh the format of our awards to make the most of our time together and we hope you will be as excited as we are about the new program.
Congratulations to everyone who made the 2017 Pearl Awards Shortlist! Winners will be announce on December, 7th.
What can you expect on the day?
- An exclusive tour of the Good Housekeeping Institute
- A conference program focusing on The Risks and Rewards of Content Marketing Excellence
- The annual Pearl Awards prize giving
- Networking lunch and cocktail reception
12:30pm Registration opens
12:30pm - 2:30pm Lunch and Tours of Good Housekeeping Institute
3:20pm Awards Prize Giving
3:45pm Panel Discussion - The Risks and Rewards of Content Marketing Excellence
Is it really true that those who risk big can win big? How far do content marketers need to go to achieve stellar results? What are the payoffs to just playing it safe sometimes? And what constitutes risky content creation anyway? We'll ask our esteemed panel of experts.
Moderator - Andrew Hanelly, Partner, Revmade
4:15pm Awards Prize Giving
4:45pm Panel Discussion - Cause Marketing
In a time when many things seem in chaos, there is a renewed search for how to do good. There is also a generational shift, as Millennials and Gen Z s want to spend their money with companies that have values that match their own. So how do companies and non-profits fit best into these conversations? Brands of all stripes are wading into cultural conversations with mixed results. Non-profits are upping their games. Come and learn how and when to successfully create value-drive content that resonates with your target audience.
Moderator - Donnetta Campbell, Founder, TheSocialArchitects
5:15pm Awards Prize Giving
5:35pm Closing Keynote
6:25pm Cocktail Reception
Date: Thursday, December 7
Time: 12:30pm – 7:30pm
Venue: Hearst Tower, 300 W. 57th Street, New York
Early bird member (until Oct 20th): $550 per ticket
Regular price member: $650 per ticket
Early bird non-member (until Oct 20th): $650 per ticket
Regular non-member: $750 per ticket
To register, click here>>
Flight Discount with Delta
1. Go to www.Delta.com and click on "Book a Trip"
2. Click on the "Advanced Search" link
3. Fill out your departure and arrival information and enter the code NMPN3 in the "Meeting Event Code" box