St. Joseph Media restructures to support its transformation into a leading strategic content player
TORONTO, August 13, 2015 - St. Joseph Communications Media Group today announced the appointment of Duncan Clark to the position of Vice President Strategic Development. Mr. Clark joined St. Joseph Media as Vice President Digital in January of 2015, having previously served as Vice President Strategic Initiatives at Postmedia. In his new role Mr. Clark will lead the organization in working closely with St. Joseph Media’s brand and communication partners to develop measurable solutions that are platform agnostic, building community engagement through digital, social media, video, event and print channels strategically aligned with clearly defined client goals and objectives.
The company also announced that Jacqueline Loch will be joining Duncan Clark’s group as Vice President Content Solutions, working closely with St. Joseph’s largest clients to create innovative and compelling cross platform content solutions. Ms. Loch was most recently Vice President & Group Publisher, English Brands, Groupe TVA. A recognized leader in content strategy and innovation, Ms. Loch is a member of the board of The Content Council in New York and a frequent speaker on branded content solutions across North America, having created award-winning multi-platform content strategies for a range of clients including Dior, HBC, Coty, L’Oréal Canada, Walmart, Air Miles/LoyaltyOne, Canadian Tire and Rogers Communications.
Douglas Kelly is promoted to Senior Vice President Strategic Content Labs. Mr. Kelly joined St. Joseph Media in January of 2014 to launch Strategic Content Labs as Managing Director, having joined the company from Postmedia where he served as Publisher of the National Post. Strategic Content Labs has become a leading player in the multi-platform content creation market, developing social media and digital strategies, video solutions, custom publications, and the design and content of museum and public space projects for a wide range of clients including the National Music Centre, the Greater Toronto Airport Authority, Birks, GE, Ford, Telus, and the Royal Ontario Museum.
As part of the restructuring the company will complete the total integration of branded print, digital and social media editorial and account management operations begun a year ago. Fashion Magazine, Weddingbells, Mariage Québec, Glow, Pure and Canadian Family’s digital and print platforms will all report to Lilia Lozinski, Senior Vice President and Group Publisher, Women’s Brands, one of Canada’s most highly regarded champions of creative solutions.
Toronto Life and torontoist.com’s platforms will report to Ken Hunt, publisher of Toronto Life, who has been a leader in developing innovative integrated programmes and setting new records for digital engagement and newsstand sales.
In addition, clients will be better served through the production and customer service process by bringing digital and print production together under a group that will understand the full scope of our client relationships. As a result print and digital production will now both report to Darlene Storey, Vice President Production and Consumer Marketing.
“St. Joseph Media has been fortunate to attract an outstanding team of senior media and marketing professionals,” said Douglas Knight, President of St. Joseph Media. “They bring years of experience developing community engagement through compelling storytelling and a deep understanding of each platform in the evolving media ecosystem. Today’s restructuring is designed to support the unprecedented growth being driven by our unique approach to effective content solutions.”
CUSTOM MEDIA PRODUCTS: