Managing Director and Global Head of Content and Social, Citi
Linda Descano, CFA®, is Managing Director and Global Head of Content and Social at Citi, responsible for social media and content marketing efforts.
Over her 20 years at Citi, Linda has had a very diverse career, holding a number of roles across different divisions and functions. She joined Citi predecessor Salomon Inc. in 1994 as Vice President of Environmental Affairs. In 1999, Linda became a director and portfolio manager at Citi’s Private Portfolio Group. Linda joined Women & Co. in 2003 as Chief Operating Officer and was named CEO in 2010. She also served as Chief Administrative Officer of Global Marketing & Corporate Affairs from 2008-2010. Linda assumed her current responsibilities in 2012.
Linda is the author of Citi’s Financial Fitness blog as well as a LinkedIn Influencer. She also is a contributing blogger for Women & Co. and Manilla.com, writing on an array of personal finance, career and leadership, and marketing topics. She was selected as one of GoBankingRates.com’s Most Popular Personal Finance Experts of 2013. Other honors include a 2013 Changing the Game Award from Advertising Women of New York (AWNY) and 2012 Women of Excellence Award for Community Service from the National Association of Female Executives (NAFE).
Passionate about community service, Linda is on the Board of Directors of Girl Scouts of the U.S.A., the Director’s Council of the Penn Museum, and the advisory boards of Eve Echo, Fab&Fru and Generations. Linda currently serves as President of New York Women in Communications and is active in a number of other civic and professional organizations.
Linda lives in New Jersey with her husband and two cats.