Brand Advisory Board

The Content Council Brand Advisory Board is a group of seasoned and innovative brand marketers. Their aim is to help our members understand what brands need to succeed and how to effectively measure results in content marketing. 

 

Brand Advisory Board Chair 
Ryan Petersen
Senior Manager, Content Marketing, CDW
Ryan believes in the power of storytelling and the value it brings to brands. Over the past 14 years, he’s used this philosophy to lead the strategy and integration of an award-winning multimedia.

 

 

 

Immediate Past Brand Advisory Board Chair
John von Brachel
SVP, Content Marketing Executive, Bank  of America
Prior to joining Bank of America, John was a Group Managing Editor at Time Inc., where he  oversaw  the development of a number of custom content programs.

Orestes Alvarez
Manager, B2B Go To Market | Verizon Enterprise Solutions, Verizon
Orestes Alvarez has 16 years of experience in the wireless industry within key business functions such as Marketing, Sales Operations, Training, IT, B2B Government Sales, and GTM.

Jill Davis
Senior Vice President, Corporate Partnerships, Share Our Strength 
Jill Davis serves as the Senior Vice President of Corporate Partnerships at Share Our Strength, a national nonprofit that is ending childhood hunger in America through the No Kid Hungry campaign.

Ellen Gerstein
Director, Digital Content, Pfizer
Ellen Gerstein leads above-brand digital and social content strategy as a part of Pfizer's Global Media Relations and Digital Communications team.

Matt Herr
North America Content Marketing Director at IBM
Matt is a marketer dedicated to discovering creative ways to achieve business objectives. He loves that the connectivity and specificity of technology allows marketers to find great insights and take immediate action.

Tomas Kellner
Editor-in-Chief, GE 
Tomas Kellner is a writer, editor, reporter Specialties: Reporting, writing, storytelling, editing, data gathering, public record review and analysis, financial research and investigations, M&A and litigation support.

 

 

 

Stephanie Losee, Head of Content, Visa
Her previous two roles were head of brand content at POLITICO, where she launched their custom  content studio, and Managing Editor of Dell, where she directed Dell’s editorial content strategy.

 

 

 

Natalie Widdowson, Head of Content Marketing, Individual Investors, T. Rowe Price 
Natalie has been developing strategic direct marketing programs that drive customer action for the  past 25 years and, for 15 of those years, leading content marketing programs—long before content  was a buzzword.

Brad Young
Vice President, Digital Content Strategy, Prudential Financial
Brad Young is proud of his record as a thoughtful, creative, industrious and articulate communications and marketing expert.